“Movies In Your Brain – The Science of Cinematic Perception” was a two-night event that explores the mental and physical responses to movies. Filmmakers, acclaimed neuroscientists, and special guests came together to discuss the advancement of cinema through the understanding of the human brain.
The audience had the opportunity to participate in experiments while viewing clips by Jon Favreau and Darren Aronofsky.
William “Bill” Kroyer is an American director of animation and computer graphics commercials, short films, movie titles and theatrical films. He was one of the main animators for the the movie Tron currently the head of the Digital Arts department at Lawrence and Kristina Dodge College of Film and Media Arts at Chapman University.
Uri Hasson is an assistant professor at Princeton University who specializes in psychology and neuroscience research. His lab attempts to study the neural activity of human behavior under natural and realistic conditions. He coined the term “neurocinematics”, which investigates the brain’s activity to movies.